When Motebang Moeketsi looks at his country, he sees the majesty of its mountains, the stillness of its rivers and the joy of its people. Moeketsi lives in Lesotho, a country that sits between the Drakensberg and Maloti mountain ranges and is surrounded by South Africa. This land of 2 million residents and numerous awe-inspiring sites is a hidden gem, too long overlooked for Moeketsi’s taste. So Moeketsi, like many of his generation, is capturing and sharing his country’s beauty for the world to see. And what is being seen is changing the world’s view of this continent.
The beauty and diversity that is Africa is coming to light in photos and video from young Africans who tweet using #TheAfricaTheMediaNeverShowsYou.
Since #TheAfricaTheMediaNeverShowsYou appeared on Twitter, the world has been taking a new look at the continent that can fit North America, China and India within its borders and still have plenty of land to spare. The diversity of cultures, clothing, modern cities, and natural landscapes reveals a side of the continent that most Westerners don’t see on their evening news or in their social studies textbooks.
“In general, the media, especially non-African media, have shown poverty and diseases … little good,” says Moeketsi, a photographer and computer engineering graduate from the University of Cape Town. “Our role as Africans is to turn this mindset around using various channels. This hashtag provides us with that platform. Africa has come a long way from the ruin created by those who now fault us for it. Images and perspective are important because how people perceive you often feeds how they treat you.”
How it got started
That was the sentiment that caused Rachel Markham of Ghana and her friend, Diana Saleh, a Somali-American, to create the hashtag back in June. The two were tired of seeing stereotypical images of the continent that only captured extreme poverty, corrupt governments and people living in jungles. According to a Fader interview, Saleh asked her followers to join her in showcasing the beauty of Africa. The hashtag hit a much-needed-to-be-addressed nerve and hundreds of images were tweeted of contemporary African fashions, amazing ancient and modern architecture and stunning people. The hashtag was mentioned more than 70,000 times in its first few weeks and beautiful images appeared on Instagram as well.
The tweets come from countries all across the African continent, showing photos of countries with growing economies, industry, new construction, energy businesses, IT and banking. As some tweeters have pointed out, all homes are not huts, every country is not at war, and not all African children have flies on their faces.
“We are attempting to change the fixated face of Africa from the dying, malnourished child, to healthy children playing,” says Moeketsi, the father of a 3-year-old son. “Hopefully, we can shed new light on our continent to those who have never been here and those who have been told by the negative images not to come.”
Images as narrative
Some in the Western world, as well as some on the African continent, see the media bombardment of African images of poverty and disease as a holdover from colonialism. Back then, it was the so-called African savages who needed to be civilized. Today’s images continue to depict African countries as powerless and in need of outsiders to take care of them rather than seeing African countries as equals in the community of nations. “By providing other images of Africa, we’re putting our continent on equal footing on the world map,” says Moeketsi. “We’re giving people an alternative, allowing them to learn about Africa’s strengths and beauty, and think about African countries as places to invest in or where they can take an extended vacation … like they would countries in Europe.”
Moeketsi joined the social media revolution a few years ago, tweeting several images he had taken with his Canon EOS. One of the favorite places in Lesotho for this sky-diving and bungee-jumping enthusiast is the scenery around Katse Dam. A photo he tweeted of its calm waters is now being used by the Lesotho Tourism Development Corporation (@VisitLesotho). “This hashtag is doing wonders for Africa,” says Moeketsi. “It’s allowing us to depict Africa exactly how we see it on a daily basis and how we would like others to see it who haven’t been here. We have our share of misfortunes, but what country doesn’t? Homeless people litter the streets of even the wealthiest nations, and yet that has not been reason enough to never zoom in on their beauty. It will always be important to show the troubles so that they are addressed, but it’s equally as important to show the good so that it can be appreciated.”
See more of Moeketsi’s photography on Twitter: @Mocats_ .
Maisie Sparks is a writer and author. Her latest book is 151 Things God Can’t Do.
Pastor Youcef Nadarkhani was arrested and sentenced to death in Iran because of his Christian beliefs.
In international news, 1.) dictators Kim Jong-Il and Moammar Gadhafi died. UrbanFaith editorial director Ed Gilbreath provocatively asked if Ghadhafi was a martyr and Helen Lee, daughter of a North Korean refugee, shared her thoughts on what it means to love an enemy like Jong-Il. 2.) The Arab Spring captured our attention and historian Kurt Werthmuller offered lessons from the revolution. We covered 3.) various crisis in Africa, including those in Somalia, Uganda,Malawi, and Sudan, and 4.) we wondered if race played a role in the London riots that preceded the European financial crisis. Finally, 5.) DeVona Alleyne reminded us that real persecution is that which is faced by believers like Iranian pastor Youcef Nadarkhani, who was sentenced to death for his faith.
REMEMBERING THE TRAGEDY: A Rwandan genocide survivor visits the Gisozi memorial in Kigali, Rwanda, where he views pictures of some of the 800,000 people killed in his nation's 1994 massacre. (Photo: Radu Sigheti/Newscom)
When I studied abroad in Rwanda in July, friends and family expressed concern for my safety. To them, Rwanda conjured images of genocide that tore through this small African country in 1994.
Now, after learning about what happened during the genocide, their concern seems terribly ironic. Because if anything like the genocide were to happen again, my American passport would have gotten me a seat on the next plane home. I never would have been in any danger.
But I can’t say the same for the people I met in Rwanda: fellow students I took classes with, pastors I interviewed, street children I gave food to, and the leaders and scholars who lectured for our class. People who were like me, sharing my passion for ministry or my hope to make a difference, but without the American passport.
When the Rwandan genocide began in April 1994, Americans and other Westerners were immediately evacuated, while the most vulnerable people—the Tutsi being targeted, and the Hutu moderates who stood up for them—were abandoned.
The international forces that poured in to evacuate foreigners could have stopped the genocide right then if they’d teamed up with UN peacekeepers and other nearby troops. But they didn’t. And 100 days later, a million people were dead.
Seventeen years after the genocide, Rwanda is now one of the safest countries in Africa. But in other parts of the world still experiencing conflict, this scenario is not so far from the horrifying truth of what could happen when crisis hits: foreigners are saved, and Africans are not.In Rwanda, the killers were sharpening their machetes and waiting for the evacuation team to do their job, so they could close in on their victims without interference. The message to Rwandans was disturbingly clear: you were only getting on a UN rescue truck if you had that passport—or, in plainer words, if your skin was white.
ABANDONING RWANDA: The extremist Hutu militia killed 10 Belgian soldiers at this site to scare Belgium out of Rwanda. Belgium pulled its soldiers from the UN peacekeeping mission, severely reducing its force. The bullet holes are still visible at this former military camp, now a memorial in Kigali. (Photo by Tyler Hutcherson)
You can’t help but ask the difficult questions: Why were foreigners saved and Africans abandoned, when their lives are just as valuable? Why didn’t the rest of the world pull their troops together to save a million lives, rather than just rescuing the Westerners, calling the mission a success, and getting out?
I think of watching Beyond the Gates, a fictional movie about the Rwandan genocide, and listening to a white journalist compare her experiences seeing death in different countries. “When I was in Bosnia, I cried every day,” this character said. “I looked at the white faces of women dead in the gutter and thought, ‘That could be my mother.’ In Rwanda, I look at the bodies and I think, ‘It’s just dead Africans.’”
Looking back at what happened in Rwanda, I can’t help but wonder if a similar lack of empathy enabled the rest of the world to turn its back on Rwanda, reasoning that the people they left behind after the evacuation were “just dead Africans.” Has American culture become so numb to the suffering of Africans that it sees their continent as a lost cause? How can we help Americans see Africans as brothers and sisters in Christ, people who could be our family?
As I left the genocide memorials, I often felt empty, dead inside. I wasn’t sure I was capable of feeling even a fragment of the horror that happened there—let alone put it into words. Because there are some things that can’t be put into words, that are so mind-blowing that to even begin to describe them would be to trivialize the truth.
In such moments, it can be tempting to shut down emotionally, because although we may feel empathy, it seems that there’s not much we can do to put it to use. And so it’s all too easy to discard it, and move on.
I wonder what would happen if we instead clung to our empathy, aching and trusting that God can understand even when we have no words and don’t know what to do. As Romans 8:26 puts it, “We do not know what we ought to pray for, but the Spirit himself intercedes for us with groans that words cannot express.”
Because if we hold on to our empathy and cry out to God when we feel helpless, maybe we won’t give up so easily. Maybe we’ll open our eyes and see that a million lives could be saved. And then maybe we’ll use our voice as a church to do something about it.