Fans of the wacky musical comedy duo Flight of the Conchords recognize one of their signature hits, a song called “Business Time.”
Despite being very silly, “Business Time” is not for kids.
It’s about an amorous husband trying to get his wife in the mood. The song (and accompanying video) is funny because of the contrast between the sensuous musical subject matter and the decidedly unsexy, ordinary domestic activities surrounding it. Doing the laundry, separating the recycling … these are not activities normally depicted as foreplay in our modern culture.
Yet, many married women attest to the fact that with the right attitude,can, in fact, set the mood quite nicely.
Which is another example of how many times the truth can be counter-intuitive.
But if you learn from it and take advantage, you can reap dividends.
How the sausage is made
In the same way, I’m hoping that there are young NBA fans who have been paying close attention to the league during.
See, some people think the lockout is a time for basketball fans to tune out and enjoy something else. And I’m sure a lot of us (myself included) could definitely stand to do less watching of physical activity, and more doing of it.
But for young ballplayers who aspire to greatness in the NBA or elsewhere, now is the best time to pay attention to the NBA. If I were 16 and could shoot from distance, I would be digging into as much coverage of the lockout as I could.
It might not be as fun or interesting as the game itself. But there’s the game … and then, there’s the game behind the game.
See, there’s a reason why when LeBron James was discussing his free agent plans in 2010, he kept referring to his team, and he wasn’t talking about his NBA coworkers in Cleveland. He was talking about his management team. He was talking about the team that helps him take care of his business. He was talking about business time … those things that happen behind the scenes that allow him to be the basketball-playing global icon he aspires to be.
And that’s one thing that LeBron deserves credit for. Whereas a lot of young ballers focus only on their game and pay accountants and managers to handle the rest, LeBron has been very hands-on regarding his image and his business matters. He understands that he’s not just managing a basketball career but a business career. And unlike a quick first step, business acumen can last well into one’s later years.
Professional basketball has always been a business, and it’s a testament to the power of flashy marketing that fans aren’t aware of this truth more often. But in a work stoppage, the business of the game is on center stage.
But now Labor Day, an oft-quoted negotiating deadline, has come and gone, the NBA preseason has been effectively canceled, and the traditional start of the regular season is fast approaching. Both the labor and ownership representatives must feel a sense of urgency to get a deal done in order to save the season. In the same way, young aspiring business professionals should also have a sense of urgency in understanding how this particular sausage gets made, before it gets swept back under the rug of marketing hype that will accompany the NBA’s inevitable return.
(Did I just sweep the sausage under the rug? Pardon my mixed metaphor.)
Central to the negotiations are questions about revenue sharing, player contracts, salary caps, age restrictions, and many other related issues. Getting a handle on these things can sharpen a young person’s business acumen.
And this kind of sharpening is crucial, because a good business sense is an essential for overall success in any field. Whether it’s basketball or basket-weaving, in order to be the best you have to learn not only the craft itself, but the way to turn that craft into a solid business. Many of the most successful figures are not necessarily the most talented, but the.
Taking our talents beyond South Beach
Good business sense is essential in the kingdom of God, according to many of Jesus’ parables regarding the managing of money.
One of the more commonly preached is often referred to as the parable of the talents, which helps us to understand that the word “talent” was not always a reference to skill or aptitude, but actually meant a sum of money to be invested. Most NBA-caliber players intuitively understand that their talents, invested properly, can yield a great harvest over time. And many Christians today understand the principle that being faithful with a little can translate to being entrusted later with much.
But Jesus’ parable is not just about maximizing return, but also about taking to heart the urgency required in honoring the master. You also see this in the parable of the unjust steward, which is quite the head-scratcher compared to the other one. But in both cases, one of the resounding themes is the urgency with which the stewards act in response to the oversight of the master. Even though the unjust steward was shady in the way he brokered his freedom, his master was so impressed with the ingenuity that arose from his desperation.
What can we learn from these parables?
That the God of the Bible is both infinitely just and inexplicably merciful. And that for everyone, NBA players and middle managers alike, living in a reconciled manner with Him is not only the key to salvation and a life full of shalom, but if that weren’t enough … it also makes good business sense.
So when (or if) the NBA returns to arenas and TV sets across the nation, let’s rejoice. But while it’s still in lockout mode, let’s get our notebooks out.
Because, y’know, business time doesn’t last forever.