The Bachmann Blahs

LOSING MOMENTUM: Can GOP Congresswoman Michele Bachmann continue to win over doubters with her ambitious presidential bid?

The rise of Republican congresswoman and Tea Party favorite Michele Bachmann as a serious presidential candidate has provided one of the more curious storylines for political observers this summer. As a female political scientist intrigued by Bachmann’s ascent, I initially wondered if she might best Mitt Romney in the primaries — a feat that Hillary Rodham Clinton failed to accomplish on the Democratic side in her bid against the eventual presidential victor, Barack Obama.

Now I’m wondering if my curiosity was misplaced. You see, a few weeks back Bachmann’s momentum seemed inevitable. Polls showed her hanging neck-in-neck with Mitt Romney.

Lately, however, she’s been singing the blahs. 

Not the blues, the blahs. The same old blah, blah, blah songs that failed to inspire Independents and youth voters to vote for Republicans in the last election. Bachmann is singing from the same hymnbook that the Christian Right has been floating around since the 1980s—the same old song that lost Republicans the 2008 election. So what is the evangelical contender getting the most pre-primary buzz — Michele Bachmann — to do?

To be successful in the 2012 race, Bachmann must drop the national anthem of evangelical politics — God, guns, and gays. This song of “the 3 G’s” has played itself out. That Michele Bachmann supports the 3 G’s is intuitively obvious. So why keep singing the same tired tune?

We know from Bachmann’s biography that Jesus is her homeboy. We know based on her ‘A’ rating from the National Rifle Association that even if she’s not personally packing an Uzi, she supports your right to do so. We know from the horse’s mouth that she signed a controversial pledge supporting a constitutional amendment to define marriage as between a man and a woman — a controversial pledge because it also stated that African American children were better off during slavery than they are in 2011 under the administration of a black President.

Sounds like the same old refrain that lost the GOP the election in 2008. Is there anything new in the 2012 Republican knapsack or is Bachmann simply the same old Sarah Palin wine in new wineskins? To be a serious contender, Bachmann must refashion her image, bucking the widely held assumption that she is Palin’s Midwestern clone — even if secretly, she is. But how?

Time for a new tune on the evangelical political iPod. Push the evangelical envelope by singing the 3 P’s — pluralism, peace, and Priuses. This new hymn is in the style and key of a core constituency — youth voters. Tout religious pluralism in the campaign, including interfaith efforts to combat issues like sex trafficking. Embrace the increasing numbers of young Christian pacifists who oppose the current wars and the notion that any war can be classified as a just one. Emphasize environmental concerns in a convincing manner given that global warming is an undisputed fact according to a majority of young evangelicals, many of whom probably think Jesus would probably drive a Prius.

Youth voters, including young evangelicals, were crucial to Obama’s victory in 2008. Obama understood that young voters are devoted to the 3 P’s, but not so much the 3 G’s. Yes, evangelical youth are more pro-life than their parents, but they are more likely to believe that Jesus was a social justice revolutionary in the manner of Shane Claiborne than the harbinger of a holy war against public schools.

Less talk about gay marriage and more talk about greening the ghetto would take the evangelical agenda, and Bachmann’s campaign, to new heights. It’s time for a new song in an increasingly outmoded evangelical hymnbook.

The opinions expressed in this commentary are those of the author and do not necessarily reflect the views of UrbanFaith.com or Urban Ministries Inc.